The Struggles of Starting a Business and Handling Covid-19 Restrictions

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The Struggles of Starting a Business and Handling Covid-19 Restrictions

Starting a business can be tricky and a struggle as well. You don’t have a clue on how to start it up and how to get customers. For James Berena, it was an initial dream to own and be working at a cleaning company. He had to switch from physiotherapy to business to learn more about how to work in a business. Like everyone who wants to start a business, he didn't know what to.  But he worked hard and now owns Truly Fresh, and he is his boss.

In this episode of In Focus by U Multicultural, Mark Aaron interviews the owner and founder of Truly Fresh on how he started his company and his struggles to grow a customer base. Truly Fresh is an office janitorial service that gives an excellent experience. His father retired after working as an environmental cleaner for 26 years at Seven Oaks General Hospital, and now he is the head cleaner at Truly Fresh. Truly Fresh mission is to deliver a quality green clean every time. With COVID-19 affecting a lot of the business, it also affected Truly Fresh business. Since many offices and businesses are working from home, they have lost a lot of business. But they are doing their best to grow as a company and get more customers while still following the COVID-19 restrictions.

Want to learn about Truly Fresh and wanna hear their story? Check them out here.  

Contact Mark Aaron, our video journalist, to share your story, explore and discuss civic issues by email: markaaron@u-channel.ca

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Video Upload Date: March 31, 2021
U-Multicultural
U-Multicultural

U Multicultural is the ethnocultural media channel established with the objective of serving the diverse communities and contributing to the dynamic multicultural identity of Manitoba and Canada by offering accessible multi-ethnic television and radio services that offer information programming and other high-quality programming focused on ethnocultural communities of Canada.

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https://u-channel.ca/
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